Important Note: By registering for or using laju7's services, you agree to the data collection and usage practices described in this Privacy Policy. Please read it carefully before creating an account.
Laju7 is an online betting platform operated by laju7 Group, licensed and operating in accordance with the laws of the relevant jurisdiction. We are fully committed to protecting the privacy and personal data of every member who uses our platform.
This Privacy Policy is drafted in compliance with Malaysia's Personal Data Protection Act 2010 (PDPA) and international data protection standards. It transparently explains the types of data we collect, why we need it, how we protect it, and the rights you hold as a laju7 member.
The trust of over 120,000 registered Malaysian members is a responsibility we do not take lightly. We recognise that privacy is a fundamental right, not merely a legal obligation. Every decision we make regarding data management therefore puts the interests and safety of our members first.
Laju7 collects personal data necessary for service operations, regulatory compliance, and improving the user experience. The data collected covers the following categories:
1.1 Identity & Contact Data
1.2 Financial & Payment Data
To process deposits and withdrawals via Malaysian local payment methods — including Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow, FPX Maybank2u, and CIMB Clicks — laju7 collects information relevant to those transactions. This includes deposit records, withdrawal records, and account transaction history. We do not store your full card number or e-wallet password.
1.3 Platform Activity Data
1.4 Device Technical Data
When you access the laju7 platform, we automatically collect technical data including your IP address, browser type and version, device type and operating system, screen resolution, pages visited and time spent on each page, as well as cookie data and similar tracking technologies.
Laju7 only uses your personal data for legitimate and reasonable purposes. Below is a full list of how your data is used on the laju7 platform:
| Purpose of Use | Legal Basis | Details |
|---|---|---|
| Account Management | Contractual requirement | Registration, identity verification, secure login |
| Payment Processing | Contractual requirement | Deposits & withdrawals via local Malaysian payment methods |
| KYC/AML Compliance | Legal obligations | Fraud prevention and anti-money laundering |
| Customer Support | Legitimate interest | Resolving enquiries, disputes & complaints |
| Platform Security | Legitimate interest | Detecting & preventing fraud and abuse |
| Direct Marketing | Your consent | Promotions, bonus offers & festive notifications |
| Analytics & Improvement | Legitimate interest | Improving the laju7 platform experience |
| Responsible Gaming | Legitimate interest | Monitoring & protecting members from gambling-related risks |
You may withdraw consent to receive marketing communications at any time by contacting support@laju7.bet or through your laju7 account settings.
Laju7 continuously invests in security infrastructure to ensure your personal data is always protected to the highest industry standards. Our security measures include:
- 256-bit SSL Encryption: All communications between your browser and laju7's servers are encrypted using TLS 1.3 with 256-bit encryption – the same standard used by leading banking institutions in Malaysia.
- Encrypted Data Storage: Sensitive data stored on laju7 servers is encrypted using AES-256 and cannot be read without the correct decryption key.
- Two-Factor Authentication (2FA): Members are encouraged to enable 2FA, which adds an extra layer of security to the login process.
- 24/7 Monitoring: A continuous security monitoring system that detects and responds to any suspicious activity in real time.
- Periodic Audits: laju7 undergoes regular penetration testing and independent security audits conducted by certified cybersecurity professionals.
- Internal Access Controls: Access to members' personal data among laju7 staff is restricted on a need-to-know basis only.
Reminder: While laju7 takes all reasonable precautions, no security system is 100% foolproof. You are also responsible for keeping your password and login credentials safe. Never share your account details with anyone.
Laju7 uses cookies and similar tracking technologies to enhance your experience on the platform. The types of cookies we use are as follows:
You can manage your cookie preferences through your web browser settings. However, disabling certain cookies may affect the functionality of the laju7 platform.
Laju7 retains your personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, or as required by Malaysian law.
| Data Type | Retention Period | Reason |
|---|---|---|
| Active Account Data | Duration of active account + 7 years | Legal AML/KYC obligations |
| Transaction Records | 7 years from the transaction date | Tax & audit legal requirements |
| Communication Logs | 3 years from the date of communication | Support records & dispute resolution |
| Platform Activity Data | 2 years from the date of activity | Analytics & Security |
| Marketing Data | Until consent is withdrawn | Laju7 promotional communications |
| After Account Closure | 7 years from account closure date | Legal obligations |
Once the retention period has ended, your personal data will be securely deleted or anonymised in accordance with established procedures.
Under Malaysia's Personal Data Protection Act 2010 (PDPA) and laju7's privacy policy, you have the following rights regarding your personal data:
The laju7 platform is strictly for individuals aged 18 years of age and above only. laju7 does not knowingly collect or process personal data from individuals under the age of 18.
If we discover that personal data belonging to an individual under the age of 18 has been collected without the knowledge or consent of a parent or legal guardian, we will take immediate steps to delete that data and close the account in question. If you have concerns about a minor's data, please contact us at support@laju7.bet.
In certain circumstances, your personal data may be stored or processed outside Malaysia — for example, in international data centres used by our cloud infrastructure providers. Any such data transfer is carried out only to countries or entities that provide an adequate level of data protection equivalent to the standards required in Malaysia.
Laju7 ensures that all international data transfers are protected by appropriate mechanisms, including standard contractual clauses, and that all receiving parties are bound by legally enforceable data processing agreements.
Laju7 reserves the right to update or amend this Privacy Policy from time to time in response to changes in law, technology, or our operational practices. Any material changes to this Privacy Policy will be communicated to you via email at least 14 days before the changes take effect, or through a prominent notice on the laju7 platform.
The latest version of the Privacy Policy is always available on this page. The "Updated" date at the top of this document reflects when the most recent changes were made. By continuing to use the laju7 platform after any changes take effect, you are deemed to have accepted and agreed to the updated Privacy Policy.
For any enquiries, requests, or complaints regarding your privacy and personal data protection at laju7, you may contact our Data Protection Officer (DPO) through the following channels:
- DPO Email: support@laju7.bet (subject line: "Privacy Request")
- Live Chat: Available 24/7 via the laju7 platform – request to be connected with the privacy team
- Response Time: We are committed to responding to all privacy-related enquiries within 30 working days from the date of receipt
To submit a privacy rights request (such as a data access or deletion request), please provide your full name, laju7 account number, and a detailed description of your request to help us process it efficiently.